Key Features #

inPIPE’s free version is designed to help you track and understand your marketing campaign performance.

Free Version Features #

UTM Parameter Tracking #

• Automatically captures standard campaign tracking codes (UTM parameters)
• Tracks which sources, mediums, and campaigns bring visitors to your site
• Works with all common marketing platforms like Google, Facebook, and email campaigns

Custom Parameter Support #

• Track additional campaign parameters beyond the standard ones
• Customize tracking to match your specific marketing strategy
• Maintain flexibility as your marketing evolves

Easy WordPress Integration #

• Simple installation within your WordPress site
• Minimal configuration required to get started
• No coding knowledge needed

Privacy Compliance #

• Option to anonymize visitor IP addresses
• Helps maintain compliance with privacy regulations
• Balances marketing insights with visitor privacy

The free version is perfect for getting started with marketing attribution, providing essential tools to understand where your website visitors are coming from.